Book Chapters
FUSION OF FIELDS: MULTIDISCIPLINARY DISCOVERIES
| # | Paper Title | Author Name | Designation | Page No. | Download |
|---|---|---|---|---|---|
| 1 | NEW INNOVATIONS USING ARTIFICIAL INTELLIGENCE IN HEALTHCARE | DR. KARUNA SHANKAR AWASTHI | ASSOCIATE PROFESSOR DEPARTMENT OF COMPUTER SCIENCE LUCKNOW PUBLIC COLLEGE OF PROFESSIONAL STUDIES | 1-9 | Download |
| 2 | BUILDING CUSTOMER LOYALTY IN THE DIGITAL AGE |
Saloni Agrawal
Rashmi Sachan |
Assistant Professor, Department of Management, Lucknow Public College of Professional Studies, Lucknow, U.P., India
Assistant Professor, Department of Commerce, Lucknow Public College of Professional Studies, Lucknow, U.P., India |
10-28 | Download |
| 3 | INNOVATIVE APPROACHES TO TALENT MANAGEMENT: BRIDGING COMMERCE AND MANAGEMENT |
Rashmi Sachan
Saloni Agrawal |
Assistant Professor, Department of Commerce, Lucknow Public College of Professional Studies, Lucknow, U.P., India
Assistant Professor, Department of Management, Lucknow Public College of Professional Studies, Lucknow, U.P., India |
29-48 | Download |
| 4 | IMPLICATIONS OF DIGITAL TECHNOLOGY ADOPTION: A WAY TOWARDS NEW INSIGHT |
AANCHAL NIGAM VERMA
MR. MOHIT KUMAR MAURYA MR. RAM KRIPA SINGH |
ASSISTANT PROFESSOR, LUCKNOW PUBLIC COLLEGE OF PROFESSIONAL STUDIES
ASSISTANT PROFESSOR, LUCKNOW PUBLIC COLLEGE OF PROFESSIONAL STUDIES ASSISTANT PROFESSOR, LUCKNOW PUBLIC COLLEGE OF PROFESSIONAL STUDIES |
49-64 | Download |
| 5 | COUNTERFEITING THE PHARMACEUTICAL INDUSTRY USING THE PERSPECTIVES OF BLOCKCHAIN TECHNOLOGY |
RINKU RAHEJA
MAHESH KUMAR TIWARI SAURABH SAXENA |
ASSISTANT PROFESSOR, NATIONAL POST GRADUATE COLLEGE,
ASSISTANT PROFESSOR, NATIONAL POST GRADUATE COLLEGE, ASSISTANT PROFESSOR, INSTITUTE OF TECHNOLOGY & SCIENCE, GHAZIABAD, |
65-83 | Download |
| 6 | BUILDING CUSTOMER LOYALTY IN DIGITAL AGE | DR. HARI MOHAN SAXENA | ASSOCIATE PROFESSOR LUCKNOW PUBLIC COLLEGE OF PROFESSIONAL STUDIES | 84-101 | Download |
| 7 | LEVERAGING INNOVATION FOR COMPETITIVE ADVANTAGE: STRATEGIC APPROACHES TO BUSINESS GROWTH | Rashmi Sachan | Assistant Professor, Department of Commerce, Lucknow Public College of Professional Studies, Lucknow, U.P., India | 102-124 | Download |
| 8 | CREATIVE INDUSTRIES IN INDIA AND THEIR IMPACT ON THE ECONOMY | DR IMRANUR RAHMAN | ASSISTANT PROFESSOR LUCKNOW PUBLIC COLLEGE OF PROFESSIONAL STUDIES | 125-135 | Download |
| 9 | ARTIFICIAL INTELLIGENCE AND HEALTHCARE | MEENU VERMA | ASSISTANT PROFESSOR, DEPARTMENT OF COMPUTER SCIENCE, LPCPS, LUCKNOW | 136-159 | Download |
| 10 | CUSTOMER LOYALTY IN DIGITAL AGE: DETERMINANTS AND RETENTION |
SHALINI LAMBA
SHWETA SINHA |
HEAD OF DEPARTMENT DEPARTMENT OF COMPUTER SCIENCE, NATIONAL P.G. COLLEGE, LUCKNOW
ASSISTANT PROFESSOR, DEPARTMENT OF COMPUTER SCIENCE, NATIONAL P.G. COLLEGE, LUCKNOW |
160-182 | Download |
| 11 | ARTIFICIAL INTELLIGENCE REVOLUTION AND ITS EFFECTS ON THE HEALTHCARE SECTOR |
ROHIT KAPOOR
AJAY GUPTA |
ASSISTANT PROFESSOR, DEPARTMENT OF COMPUTER SCIENCE, LUCKNOW PUBLIC COLLEGE OF PROFESSIONAL STUDIES, LUCKNOW
ASSISTANT PROFESSOR, DEPARTMENT OF COMPUTER SCIENCE, LUCKNOW PUBLIC COLLEGE OF PROFESSIONAL STUDIES, LUCKNOW |
183-202 | Download |
| 12 | THE POWER OF INNOVATION: A COMPETITIVE EDGE FOR BUSINESS | MOHINI GUPTA | ASSISTANT PROFESSOR, DEPARTMENT OF COMPUTER SCIENCE, LUCKNOW PUBLIC COLLEGE OF PROFESSIONAL STUDIES, LUCKNOW | 203-219 | Download |